We partnered with MovingLeads.com to bring you the latest on developing a proactive marketing campaign for your moving company. Check out what they had to say below!
For some homeowners, the search for a mover starts with an internet search. By having a well-designed website, improving your SEO, and running Google Ads, you’ll ensure that homeowners can find you.
But you don’t always have to wait for homeowners to find you… you can contact them!
Direct mail campaigns help you identify the best leads and proactively market to homeowners, so you reach them before they search for a mover.
A well-timed postcard is a friendly, non-intrusive way to deliver your information to a homeowner’s door and ask for their business. With direct mail, you can reach 100% of the homeowners in your area that are planning a move.
Here’s how direct mail can help movers…
Proactively Target the Best Leads
With direct mail, you can monitor the real estate market for brand new listings and homes that have just gone into pending status. However, not all raw listings are good leads, so you need a lead source that filters out the non-viable leads.
At MovingLeads.com, our leads are of the highest quality:
- Verified homeowner owned & occupied
- Appended with an accurate homeowner name
- Customized to target geo-location with 3 options: mile radius, zip codes, or counties.
- Targeted by asking price for the size of the households
Reach Homeowners at the Right Time
When homeowners decide to move, some are ready to hire a mover right away, while others will wait until they are under contract or have a closing date. The good news is that homeowners can hold onto your postcards and call when they are ready.
At MovingLeads.com, we offer daily new and pending leads and first-class postcard mailings, so you can reach customers as soon as possible.
Deliver the Right Message
Like Google Ads, postcards need to grab a homeowner’s attention and convey powerful messages to your potential customers.
Luckily, postcards give you space to…
- Immediately show that you are a professional mover.
- Prove you are trustworthy with customer testimonials.
- Personalize with photos of your trucks & team.
- Include special offers, such as free estimates.
- Prove your reliability with license numbers and professional affiliations, such as AMSA.
Check out our tips on how to design postcards for optimal response rates here.
A proactive marketing campaign with quality moving leads and postcard mailings will boost sales for your business. But here’s the best part; MovingLeads.com can do all the work for you!
Our automated services save you money and time, so you can keep growing your business.
✓ Daily new and pending leads
✓ Postcards printed and mailed the same day your lead is available.
✓ Target the large household moves with the highest potential revenue.
X No upfront costs, set up fees, monthly subscriptions, or long term commitments.
Since 2003, MovingLeads.com has helped movers across the country build successful direct mail campaigns that are timed, targeted, and proven to win the largest, most profitable jobs. We would love to be your partner in a successful direct mail program!
Call us at 303-443-0767 or visit MovingLeads.com to sign up or get a count of qualified leads in your target market.
Risely partnered with MovingLeads.com to bring you the latest on developing a proactive marketing campaign for your moving company.