How This Local Door Company Grew Google Traffic 350%
Intro & Objective
Discover how Dallas Door Designs, a family-owned door company in Dallas, TX, transformed its digital marketing strategy to achieve unprecedented online growth and customer engagement.
Aiming to enhance online visibility and outpace competitors, Dallas Door Designs partnered with Risely to leverage cutting-edge digital marketing strategies.
Strategy
The primary services Risely furnished were Web Design, Local SEO, and Google Ads. Additionally, Risely provided:
- New logo design
- New WordPress website
- Quick loading and mobile responsive website
- Contact forms and automatically connected to CRM
- Local SEO
- Optimized social media profiles
- Call tracking and recording
- Improved Google rankings
Before Risely, their grand total of online reviews had capped out at 2 total between Google, Facebook, Yelp. They now have more than 100 reviews across Google, Facebook, and Yelp.
With an increased online presence, Dallas Door Designs received multiple 5-star reviews in Facebook. This was actually one of the most surprising catalysts to their SEO rankings boost. Once the Facebook reviews started coming in, you could see the traffic increase.
Implementation
Risely revamped Dallas Door Designs’ digital footprint with a new WordPress site optimized for speed, mobile responsiveness, and SEO. Enhanced features included a modern logo, easy navigation, direct CRM form submissions, and social media integration. This comprehensive upgrade aimed to improve user experience and search engine visibility.
Results
An increase in online reviews was not the only positive gain for Dallas Door Designs. Google reports showed that activity, traffic, and clicks grew as well. Below is their Google ranking report. As you can see, they expanded their share of all local searches in their category to an incredible 51%. This was an increase of over 600% from when they started with Risely.
Digging deeper into the analytics, and tracking google keyword searches, Dallas Door Designs show up as the #1, #2, or #3 website on tracked keywords such as “doors in Dallas tx,” “entry doors Dallas,” and “exterior doors dallas tx.”
Their Google Analytics report was just as strong. Showing only Google organic traffic compared with the same month from the previous year, Dallas Door Designs received massive gains and an increase over 350% traffic between those two periods.
As an example, online traffic went from 277 visits to 1,432 visits – a 416% increase between the two months in one year.
Conclusion
Dallas Door Designs’ partnership with Risely underscores the power of strategic digital marketing in amplifying a company’s reach and success in the digital age.
Schedule a free audit today. Find out how Risely can bring similar success to your business and bring your dreams for your company – and your life – closer into reach.
Our experience with Risely has been extremely satisfactory. Their team is available when we need them and they’re always super responsive. They have managed our website & digital marketing for 7+ years now and the results have been great!
— Sergio, Dallas Door Designs